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1 extensive publicity
Большой англо-русский и русско-английский словарь > extensive publicity
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2 extensive publicity
Общая лексика: широкая реклама -
3 extensive publicity
хорошая реклама, повсеместная рекламаАнгло-русский большой универсальный переводческий словарь > extensive publicity
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4 extensive publicity
широкая реклама, повсеместная реклама -
5 publicity
pʌbˈlɪsɪtɪ сущ.
1) гласность, публичность to avoid, shun publicity ≈ избегать гласности/огласки to gain, receive publicity ≈ получать огласку to give publicity to ≈ разглашать( что-л.), предавать( что-л.) гласности to seek publicity ≈ добиваться/требовать огласки
2) известность, слава
3) реклама extensive publicity wide publicity publicity agent публичность, гласность - to give * to smth. предавать что-либо гласности - to seek * добиваться гласности известность, слава реклама, рекламирование - hygiene * санитарная пропаганда рекламные материалы (статьи, фильмы) - to write * писать рекламу bad ~ плохая репутация direct ~ прямая реклама ~ публичность, гласность;
to give publicity to разглашать (что-л.) предавать (что-л.) гласности indirect ~ косвенная реклама positive ~ широкая огласка publicity гласность ~ известность ~ публичность, гласность;
to give publicity to разглашать (что-л.) предавать (что-л.) гласности ~ публичность, гласность ~ публичность ~ реклама ~ рекламирование ~ agent агент по рекламеБольшой англо-русский и русско-английский словарь > publicity
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6 publicity
[pʌb'lɪsətɪ]сущ.1) гласность, публичностьto avoid / shun publicity — избегать гласности, огласки
to gain / receive publicity — получать огласку
to give publicity to smth. — разглашать (что-л.), предавать (что-л.) гласности
2) известность, слава3) реклама- wide publicity
- publicity agent -
7 extensive
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8 publicity
n1) известность, гласность, публичность2) реклама, рекламирование; паблисити•to get / to receive (wide) publicity — получать (широкую) огласку, получать / приобретать (широкую) известность
to give (broad / extensive / wide) publicity to smth — делать что-л. достоянием ( широкой) гласности, предавать что-л. ( широкой) огласке, ( широко) (раз)рекламировать что-л.
- blanket publicityto take away publicity from smb — лишать кого-л. рекламы
- blaze of publicity
- wide publicity -
9 wide publicity
Большой англо-русский и русско-английский словарь > wide publicity
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10 широкая реклама
1) General subject: extensive publicity, wide publicity2) Jargon: sales promotion3) Advertising: extensive advertising -
11 о котором много пишут
О котором много пишут-- For example, one problem that has received extensive publicity and investigation is the phenomenon of lamellar tearing.Русско-английский научно-технический словарь переводчика > о котором много пишут
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12 Werbekampagne
Werbekampagne f V&M advertising campaign* * *f <V&M> advertising campaign* * *Werbekampagne
[advertising (marketing, sales, publicity, media)] campaign, publicity stunt (effort), drive, canvass, tryout (US);
• auf Neuerungen abgestellte Werbekampagne innovative advertising campaign;
• über Rundfunksender ausgestrahlte Werbekampagne broadcast media campaign;
• wöchentlich durchgeführte Werbekampagne (Binnenhandel) weekly promotions;
• langfristig geplante Werbekampagne preplanned advertising [campaign];
• gegenwärtig laufende Werbekampagne current advertising;
• umfangreiche Werbekampagne in Frauenzeitschriften extensive recruitment campaign in women’s magazines;
• große Werbekampagne und Informationskampagne broad explanatory publicity campaign;
• Werbekampagne mit beigefügtem Kupon coupon scheme;
• bei einer Werbekampagne Rabattsätze ausnutzen to buy advertising at a discount. -
13 विवृत
vi-vṛitamfn. uncovered, unconcealed, exposed, naked, bare MBh. Kāv. etc.;
unhurt, woundless MBh. IV, 2027 ;
unclosed, open ĀṡvGṛ. Up. Prāt. MBh. etc. ( alsoᅠ applied to the organs in speaking andᅠ to the articulation of partic. sounds, = vivṛita-prayatnôpêta Ṡaṃk. on ChUp. II, 22, 5 ;
superl. - tama, APrāt.);
extensive, large, wide W. ;
( alsoᅠ vī-vṛita) unfolded, exposed, revealed, explained, divulged, public, manifest, evident, known MBh. VarBṛS. etc.;
opened i.e. presented, offered (as an opportunity) BhP. ;
(am) ind. openly, publicly, in the sight of every one MBh. ;
(ā) f. a partic. disease, an ulcer attended with much pain andᅠ heat Suṡr. ;
a species of plant ib. ;
n. the bare ground MBh. Hariv. ;
publicity (loc. « in public» orᅠ « straight out») MBh. IV, 34, 4 ;
(in gram.) open articulation, approach of the tongue towards the organ of speech but without contact;
- tā f. the being known, publicity (acc. with gam, to become known orᅠ public) R. ;
- dvāra mfn. « open-gated», unchecked, unbounded (sorrow) Kum. ;
- paurusha mfn. one whose prowess is displayed, displaying valour Mn. VII, 102 ;
- bhāva mfn. open-hearted, candid, sincere, Mālatim. ;
- vat mfn. one who has opened Kathās. ;
- snāna n. bathing publicly PārGṛ. ;
- smayana n. an open smile (i.e. one in which the mouth is sufficiently open to show the teeth) ĀṡvṠr. ;
-tâ̱ksha m. openeyed, a cock L. (cf. vi-vṛittâ̱ksha);
-tâ̱nana mfn. open-mouthed (- tva n.) Ragh. ;
-tâ̱sya mfn. id. MW. ;
- tôkti f. open orᅠ explicit expression (opp. to gūḍhôkti) Kuval
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14 campaign
n
- advertising campaign
- bear campaign
- bull campaign
- canvassing campaign
- combined campaign
- current campaign
- economy campaign
- editorial campaign
- election campaign
- extensive campaign
- international campaign
- joint campaign
- marketing campaign
- press campaign
- press advertising campaign
- promotional campaign
- publicity campaign
- public relations campaign
- sales campaign
- selling campaign
- trade press campaign
- TV campaign
- carry on a campaign
- conduct a campaign
- embark on a campaign
- enter upon a campaign
- launch a campaign
- start a campaign
- support a campaign
- undertake a campaign
- wage a campaignEnglish-russian dctionary of contemporary Economics > campaign
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15 expense
n1) расход; трата2) pl расходы, издержки, затраты
- absorbed expenses
- accommodation expenses
- accompanying expenses
- accrued expenses
- acquisition expenses
- actual expenses
- additional expenses
- administration expenses
- administrative expenses
- advertising expenses
- agreed expenses
- aggregate expenses
- amortization expenses
- annual expenses
- anticipated expenses
- arbitration expenses
- auditing expenses
- average expenses
- bad debt expenses
- bank expenses
- banking expenses
- bank operating expenses
- bloated expenses
- bloated operating expenses
- board expenses
- broker's expenses
- budget expenses
- budgetary expenses
- budgeted expenses
- building expenses
- business expenses
- business travel expenses
- cable expenses
- calculated expenses
- capitalized expenses
- carriage expenses
- cash expenses
- city's operating expenses
- clerical expenses
- collecting expenses
- collection expenses
- commercial expenses
- commission expenses
- compensation expenses
- computed expenses
- considerable expenses
- constant expenses
- contango expenses
- contract expenses
- contractual expenses
- controllable expenses
- current expenses
- current operating expenses
- customs expenses
- daily expenses
- dead expenses
- debt service expenses
- deductible expenses
- deferred expenses
- delivery expenses
- depreciation expenses
- direct expenses
- disbursement expenses
- discharging expenses
- discount expenses
- distribution expenses
- eligible expenses
- encashment expenses
- engineering expenses
- entertainment expenses
- equipment maintenance expenses
- establishment expenses
- estimated expenses
- everyday expenses
- exceptional expenses
- excess expenses
- executive expenses
- extra expenses
- extraordinary expenses
- extravagant expenses
- factory expenses
- federal expense
- fee and commission expenses
- financial expenses
- financing expenses
- fixed expenses
- flat expenses
- foreign exchange expenses
- formation expenses
- forwarding expenses
- freight expenses
- fringe benefit expenses
- funding expenses
- general expenses
- general and administrative expenses
- general average expenses
- general occuppancy expenses
- general operating expenses
- guardianship expenses
- harbour expenses
- hauling expenses
- heavy expenses
- high expenses
- hotel expenses
- identifiable additional expenses
- idle facility expenses
- idle plant expenses
- impairment-related expenses
- incidental expenses
- income expense on bonds
- income tax expense
- incurred expenses
- indirect expenses
- interest expenses
- initial expenses
- installation expenses
- insurance expenses
- interest expenses
- interest expense on current accounts in credit
- interest expense on debenture
- interest expense on demand deposits loans
- interest expenses on items with agreed maturity dates
- interest expense on special savings accounts
- itemized medical expenses
- job-hunting expenses
- job travel expenses
- lavish expenses
- law expenses
- legal expenses
- living expenses
- loading expenses
- lodging expenses
- mail expenses
- maintenance expenses
- management expenses
- manufacturing expenses
- marketing expenses
- material expenses
- maximum expenses
- medical expenses
- minimum expenses
- miscellaneous expenses
- monetary expenses
- monthly expenses
- mortgage expenses
- moving expenses
- necessary expenses
- noncash expenses
- noncontrollable expenses
- noninterest operating expenses
- nonoperating expenses
- nonproductive expenses
- nonrecurrent expenses
- nonrecurring expenses
- office expenses
- one-off expenses
- operating expenses
- operational expenses
- organizational expenses
- other expenses
- out-of-pocket expenses
- overall expenses
- overhead expenses
- overseas housing expenses
- packing expenses
- particular expenses
- payroll expenses
- per capita expenses
- period expenses
- permissible expenses
- personal expenses
- personal consumption expenses
- personnel expenses
- petty expenses
- planned expenses
- pocket expenses
- postage expenses
- postal expenses
- preliminary expenses
- prepaid expenses
- preparation expenses
- processing expenses
- production expenses
- promotion expenses
- promotional expenses
- protest expenses
- public expenses
- publicity expenses
- quality expenses
- reasonable expenses
- recovery expenses
- recurrent expenses
- recurring expenses
- reimbursable expenses
- reinvoiced expenses
- relocation expenses
- removal expenses
- removing expenses
- rent expense
- repair expenses
- representation expenses
- rework expenses
- running expenses
- running-in expenses
- sales promotion expense
- salvage expenses
- selling expenses
- selling, general and administrative expenses
- service expenses
- shipping expenses
- ship's expenses
- special expenses
- specific expenses
- standing expenses
- starting expenses
- start-up expense
- stationary expenses
- stevedoring expenses
- storage expenses
- subsistence expenses
- substituted expenses
- sundry expenses
- supplementary expenses
- tax expenses
- tax deductible interest expenses
- telephone expenses
- telex expenses
- testamentary expenses
- title expenses
- total expenses
- towage expenses
- trade expenses
- transfer expenses
- transhipment expenses
- transport expenses
- transportation expenses
- travel expenses
- travel and entertainment expenses
- travelling expenses
- trimming expenses
- uncontrollable expenses
- unforeseen expenses
- unit expenses
- unloading expenses
- unproductive expenses
- unreasonable expenses
- unreimbursed expenses
- unreimbursed job travel expenses
- unscheduled expenses
- unwarranted expenses
- upkeep expenses
- variable expenses
- wages expenses
- warehouse expenses
- warranty expenses
- wheeling expenses
- working expenses
- works general expenses
- expenses as percentage of sales
- expenses for the account of
- expenses for protesting a bill
- expenses in foreign exchange
- expenses of carriage
- expenses of the carrier
- expenses of circulation
- expenses of collection
- expenses of discharge
- expenses of haulage
- expenses of the insured
- expenses of the parties
- expenses of production
- expenses of protest
- expenses of reproduction
- expenses of shipping
- expenses of trackage
- expenses of transhipping
- expenses of transportation
- expenses on arbitration
- expenses on charter
- expenses on collection
- expenses on compensation for damage
- expenses on currency transactions
- expenses on customer transactions
- expenses on erection work
- expense on financing commitments
- expenses on guarantee commitments
- expenses on insurance
- expenses on materials
- expenses on off-balance-sheet transactions
- expenses on patenting procedure
- expenses on payment instruments
- expenses on repairs
- expenses on replacement
- expenses on scientific research
- expenses on security transactions
- expenses on selling
- expenses on selling effort
- expenses on setting-up
- expenses on storage
- expenses on technical service
- expenses on trading securities
- expenses on treasury operations and interbank transactions
- expenses per head of population
- at the expense of
- at great expense
- at the owner's expense and risk
- at the firm's expense
- less expenses
- minus expenses
- free of expenses
- free of all expenses
- expenses charged forward
- expenses connected with capital lease
- expenses connected with fund transfer
- expenses connected with obtaining credit
- expenses connected with the procedure in bankruptcy
- expenses deducted
- expenses incurred in searching for a job
- expenses prepaid
- expenses related to receivership
- absorb expenses
- account for the expenses
- advance expenses
- allocate expenses
- apportion expenses
- approve expenses
- assess expenses
- assume expenses
- authorize expenses
- avoid expenses
- avoid extra expenses
- bear expenses
- calculate expenses
- cause expenses
- charge expenses to the account of smb.
- compensate for expenses
- cover expenses
- curb expenses
- curtail expenses
- cut down expenses
- defray expenses
- determine expenses
- distribute expenses
- double expenses
- duplicate expenses
- entail expenses
- enter as expense
- estimate expenses
- experience extensive expenses
- go to expense
- halve expenses
- increase expenses
- incur expenses
- indemnify for expenses
- involve expenses
- itemize expenses
- limit expenses
- make expenses
- meet expenses
- offset expenses
- overestimate expenses
- participate in expenses
- pay expenses
- pile up expenses
- place expenses to smb.'s charge
- pool expenses
- prepay expenses
- put to expense
- put to great expense
- recognize expenses
- recompense expenses
- recover expenses
- reduce expenses
- refund the expenses
- reimburse smb. for expenses
- repay expenses
- run up expenses
- save expenses
- sequestrate expenses
- share expenses
- slash expenses
- spare no expense
- split expenses
- substantiate the expenses
- undertake expensesEnglish-russian dctionary of contemporary Economics > expense
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16 информация информаци·я
information; (сообщение) report; (новости) news; (цифровая) dataвести сбор информации, собирать информацию — to collect / to gather information
выведывать информацию у кого-л. — to draw information from smb.
вымарывать / исключать (из документа и т.п.) не подлежащую оглашению информацию — to sanitize
давать / предоставлять информацию — to give / to provide / to furnish information
засекречивать информацию — to make information secret, to classify information амер.
обрабатывать информацию (в кибернетике) — to process information / data
опровергать информацию — to refute / disprove information
передавать информацию — to convey / to hand over information
получать информацию — to receive / to get / to gain / to obtain information
предоставлять информацию — to give / to provide / to furnish information
скрывать / утаивать информацию — to hold back / to keep back / to withhold information
военная информация — military information / data
квалифицированная / компетентная информация, информация, полученная от специалистов / экспертов — expert information
коммерческая информация — business data, commercial information
конфиденциальная информация — confidential information; tip-off разг.
новая информация (к сообщению в прессе, по радио и т.п.) — follow-up
новейшая / последняя информация — up-to-date / up-to-the minute information
патентная информация, информация, являющаяся собственностью фирмы (конструкторская, производственная, технологическая) — proprietary information
полная информация — complete / copious information
правдивая информация — true / truthful information
разведывательная информация — surveillance information, intelligence information / data
рекламная информация — advertizing information, publicity
секретная информация — secret / classified information; inside information амер.
поделиться секретной информацией — to spill / to hand (out) the dope
совершенно секретная информация — top-secret informafion; highly-classified information амер.
соответствующая действительности информация — reliable information, information reflecting the facts of reality
быстрый рост информации — information burst / explosion
информация из надёжных источников (для опубликования в газете без ссылки на эти источники) — dope story
информация, полученная из первых рук — first-hand information
информация, полученная с помощью спутников — sattelite information
главный / основной источник информации — prime source of information
обмен информацией — exchange of information; information exchanges
обработка информации — information handling / processing; (в кибернетике) data processing
органы / средства массовой информации (пресса, радио, телевидение) — mass media
работники органов массовой информации (печати, радио, телевидения и т.п.) — media men
поток информации — information flow, flow of information
Russian-english dctionary of diplomacy > информация информаци·я
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17 wide
wide [waɪd]∎ how wide is it? cela fait combien (de mètres) de large?, quelle largeur ça fait?;∎ do you know how wide it is? savez-vous combien ça fait de large?;∎ the road is thirty metres wide la route fait trente mètres de large;∎ they're making the street wider ils élargissent la route;∎ wide hips/shoulders hanches/épaules larges;∎ a wide forehead un large front;∎ he gave a wide grin il a fait un large sourire;∎ there are wider issues at stake here des problèmes plus vastes sont ici en jeu;∎ we need to see the problem in a wider context il faut que nous envisagions le problème dans un contexte plus général;∎ I'm using the word in its widest sense j'emploie ce mot au sens le plus large;∎ to disappear into the wide blue yonder disparaître, s'évanouir dans la nature(b) (fully open → eyes) grand ouvert;∎ she watched with wide eyes elle regardait les yeux grands ouverts;∎ his eyes were wide with terror ses yeux étaient agrandis par l'épouvante(c) (extensive, vast) étendu, vaste;∎ a wide plain une vaste plaine;∎ to travel the wide world parcourir le vaste monde;∎ she has wide experience in this area elle a une longue ou une grande expérience dans ce domaine;∎ he has very wide interests il a des centres d'intérêt très larges;∎ he has a wide knowledge of music il a de vastes connaissances ou des connaissances approfondies en musique;∎ there are wide gaps in her knowledge il y a des lacunes importantes dans ses connaissances;∎ the incident received wide publicity l'événement a été largement couvert par les médias;∎ Commerce a wide range of products une gamme importante de produits;∎ a wide range of views was expressed des points de vue très différents furent exprimés;∎ a wide variety of colours un grand choix de couleurs(d) (large → difference)∎ the gap between rich and poor remains wide l'écart (existant) entre les riches et les pauvres demeure considérable∎ the ball was wide la balle est passée à côté;∎ the shot was wide le coup est passé à côté;∎ British to be wide of the mark rater ou être passé loin de la cible; figurative être loin de la vérité ou du compte2 adverb∎ open (your mouth) wide ouvrez grand votre bouche;∎ she opened the windows wide elle ouvrit les fenêtres en grand;∎ he flung his arms wide il a ouvert grand les bras;∎ place your feet wide apart écartez bien les pieds(b) (away from target) à côté;∎ the missile went wide le missile est tombé à côté3 noun(in cricket) balle f écartée ou qui passe hors de la portée du batteur►► Computing wide area network réseau m longue distance;British familiar pejorative wide boy escroc□ m, fricoteur m;Cinema wide screen grand écran m, écran m panoramique -
18 Gramme, Zénobe Théophile
[br]b. 4 April 1826 Jehay-Bodignée, Belgiumd. 20 January 1901 Bois de Colombes, Paris, France[br]Belgian engineer whose improvements to the dynamo produced a machine ready for successful commercial exploitation.[br]Gramme trained as a carpenter and showed an early talent for working with machinery. Moving to Paris he found employment in the Alliance factory as a model maker. With a growing interest in electricity he left to become an instrument maker with Heinrich Daniel Rühmkorff. In 1870 he patented the uniformly wound ring-armature dynamo with which his name is associated. Together with Hippolyte Fontaine, in 1871 Gramme opened a factory to manufacture his dynamos. They rapidly became a commercial success for both arc lighting and electrochemical purposes, international publicity being achieved at exhibitions in Vienna, Paris and Philadelphia. It was the realization that a Gramme machine was capable of running as a motor, i.e. the reversibility of function, that illustrated the entire concept of power transmission by electricity. This was first publicly demonstrated in 1873. In 1874 Gramme reduced the size and increased the efficiency of his generators by relying completely on the principle of self-excitation. It was the first practical machine in which were combined the features of continuity of commutation, self-excitation, good lamination of the armature core and a reasonably good magnetic circuit. This dynamo, together with the self-regulating arc lamps then available, made possible the innumerable electric-lighting schemes that followed. These were of the greatest importance in demonstrating that electric lighting was a practical and economic means of illumination. Gramme also designed an alternator to operate Jablochkoff candles. For some years he took an active part in the operations of the Société Gramme and also experimented in his own workshop without collaboration, but made no further contribution to electrical technology.[br]Principal Honours and DistinctionsKnight Commander, Order of Leopold of Belgium 1897. Chevalier de la Légion d'honneur. Chevalier, Order of the Iron Crown, Austria.Bibliography9 June 1870, British patent no. 1,668 (the ring armature machine).1871, Comptes rendus 73:175–8 (Gramme's first description of his invention).Further ReadingW.J.King, 1962, The Development of Electrical Technology in the 19th Century, Washington, DC: Smithsonian Institution, Paper 30, pp. 377–90 (an extensive account of Gramme's machines).S.P.Thompson, 1901, obituary, Electrician 66: 509–10.C.C.Gillispie (ed.), 1972, Dictionary of Scientific Biography, Vol. V, New York, p. 496.GWBiographical history of technology > Gramme, Zénobe Théophile
См. также в других словарях:
publicity — n. 1) to give, provide publicity 2) to gain, receive; seek publicity 3) to avoid, shun publicity 4) extensive, wide publicity 5) publicity for 6) (misc.) a blaze of publicity (they left for Europe in a blaze of publicity) * * * [pʌ blɪsɪtɪ]… … Combinatory dictionary
publicity — noun 1 media attention ADJECTIVE ▪ considerable, enormous, extensive, greater, wide, widespread ▪ The papers have begun to give greater publicity to the campaign against GM food. ▪ … Collocations dictionary
publicity*/ — [pʌbˈlɪsəti] noun [U] attention in newspapers and on television a publicity campaign (= an attempt to get publicity)[/ex] Her behaviour during the filming attracted a lot of publicity.[/ex] • Words often used with publicity Adjectives often used… … Dictionary for writing and speaking English
extensive — adj. Extensive is used with these nouns: ↑alteration, ↑archive, ↑array, ↑bibliography, ↑change, ↑check, ↑collection, ↑consultation, ↑correspondence, ↑coverage, ↑criticism, ↑ … Collocations dictionary
publicity — /pu blis i tee/, n. 1. extensive mention in the news media or by word of mouth or other means of communication. 2. public notice so gained. 3. the measures, process, or business of securing public notice. 4. information, articles, or… … Universalium
publicity — pub•lic•i•ty [[t]pʌˈblɪs ɪ ti[/t]] n. 1) extensive mention in the news media or by word of mouth or other means of communication 2) public notice so gained 3) the technique, process, or business of securing public notice 4) information, articles … From formal English to slang
wide publicity — extensive advertisement … English contemporary dictionary
prejudicial publicity — Due process requires that all parties to an action, civil or criminal, receive a trial by an impartial jury or tribunal free from outside influences. Extensive newspaper, radio and television coverage of a criminal trial may deprive the defendant … Black's law dictionary
Comprehensive campaign — A comprehensive campaign is labor union organizing or a collective bargaining campaign with a heavy focus on research, the use of community coalition building, publicity and public pressure, political and regulatory pressure, and economic and… … Wikipedia
Continuance — In American procedural law, a continuance is the postponement of a hearing, trial, or other scheduled court proceeding at the request of either or both parties in the dispute, or by the judge sua sponte. In response to delays in bringing cases to … Wikipedia
Zip to Zap — The Zip to Zap riot of May 9–11, 1969 in Zap, North Dakota, was originally intended as a spring break diversion. As a result of an article that originally appeared in the North Dakota State University s The Spectrum newspaper, and was later… … Wikipedia